What We Write


Anatomy of a Noob – Why your Mom Sucks at Computers
The words metaphor and intuitive are often used in UX. They are the ...

posted by Thomas Petersen


The Ghost Protocol – Digital Identity for Immortals
I admit that I am not the superstitious type. Superstitions have ...

posted by Thomas Petersen




Services



Hello delivers a range of marketing services across the value chain:

  1. Pre-click, we develop advertising and media strategies in both on- and offline media that will attract and qualify traffic to our client web sites. We work both within the boundaries of traditional, paid media but are also very experienced in the use of online social media.
  2. On site, our information architects and designers create user-driven interfaces, applications and content that will stimulate on-boarding and increase conversion rates.
  3. Finally, we work with post transaction programs that enable continuous dialogue with the aim of maximizing customer potential.

To document this chain of events, we offer a number of strategic and analytic consulting services including: brand and business consulting, online media and web site tracking and a number of optimization tools that will improve traffic, usability and conversion rates, e.g. multi-variant testing.